E Ink is the world’s largest manufacturer of ePaper technology. In 2025, E Ink has officially defined this year as the inaugural year of large-format color ePaper, marking a clear shift in its product development strategy toward larger display sizes. This trend significantly broadens the range of potential applications for ePaper technology.
Over the past several years, the most widespread application in the European and North American markets has been Electronic Shelf Labels (ESL) used for retail price tagging. As the retail industry continues to face labor shortages, replacing traditional paper price labels has historically been one of the most labor-intensive tasks in physical stores. By transitioning to ESL solutions, retailers can dramatically reduce their dependence on manual labor, effectively addressing workforce shortages.
Beyond ESL applications, E Ink’s 32-inch Spectra 6 display has also become a highly popular product in the market. For example, ADS has adopted Spectra 6 technology to develop products such as the Solis 32 Display, which has been very well received. Although ADS operates as an OEM manufacturer, based on our insights, customers deploy these displays in a wide range of scenarios, including replacing traditional posters in department stores, promotional signage for chain retailers, shopping mall wayfinding systems, station waiting information displays, and tourist map guidance.
E Ink has positioned 2025 as the year of large-format color ePaper. According to multiple media reports, E Ink and its partners have showcased 75″ color eapaer display signage at numerous exhibitions. These 75″ color eapaer display signage utilize E Ink’s Kaleido color ePaper technology and are primarily targeted at the Digital Out of Home (DOOH) advertising market, especially for outdoor applications.
What Are the Advantages of 75-Inch Color ePaper Display Signage?
We have summarized the following five key advantages of the 75-inch ePaper display for your reference.
1.Extremely low carbon footprint, enabling enterprises to align with ESG goals while still achieving strong marketing and branding impact.
2.No blue light emission, ensuring eye comfort and preventing visual strain, even when deployed in outdoor environments with strong ambient light.
3.High color saturation and contrast, delivering visual performance that closely resembles printed paper posters while remaining competitive with traditional LCD displays, making it ideal for vivid commercial advertising.
4.Simplified circuit board architecture and wiring design, which helps minimize electronic waste and contributes to environmental sustainability.
5.Compatibility with solar panel integration, enabling energy self-sufficiency and further reducing operational energy consumption.
Overall, in an era marked by labor shortages and an increasing global focus on energy efficiency and carbon reduction, the application potential of ePaper technology is expected to grow rapidly. The future development of ePaper products is highly promising, with strong momentum across retail, transportation, public information, and outdoor advertising markets.